Home > Food & Drink > JW Fine Foods

JW Fine Foods

When James Hayward was praised for the smoked salmon he’d made for a wedding, he decided to turn it into a business. As a former chef in Michelin star restaurants, and a career in event catering and food styling, it fits perfectly with his passion for food.

‘I want to be locally based so I opened my informal tasting shop in Woodborough In December 2017. As well as my cured and smoked salmon I stock some of my favourite foods and aim to create a Southern European vibe where people can walk in, sit on the side and try a few things’.

Customers can enjoy smoked salmon on crispbread with ricotta cheese and salted capers, charcuterie, fish or cheese platters accompanied with a glass of bubbly, wine or sherry. Take home smoked salmon, gravlax, pâté and various hams, salamis and condiments.

‘I buy fish fresh from Scotland and make two gravlax - beetroot and liquorice salmon with a sashimi like texture and gin infused salmon cured in a juniper liqueur with lime. Our Smoked salmon is cured, salted and cold smoked on oak and hung for 3 days minimum. I also make smoked salmon pâté and chicken liver parfait paired with our homemade crostini.’

Pop in any day of the week, for a tasting evening or on Sunday for their hot specialty. It’s perfect for meeting up with a friend for a light bite of something delicious.

My Wiltshire

We came to Wiltshire from London twenty years ago and found the perfect place for our children to grow up. Now to have the opportunity to establish a small business within the community in which we have made our home is the ideal situation for us.

James Hayward

Where to find us


Unit 6,
Woodborough Yard,
Nursery Farm,

07973 241343 or 01672 851200




25th May - Tapas


We are fully licensed

Now doing delivery within 10 miles of Woodborough


Our top things to do in Wiltshire

Off road cycling on Salisbury Plain

I love the open space and variety. It’s not busy so you rarely bump into anyone else except maybe a military tank or two.

51.221621, -1.819678

Dog Walking on Milk Hill

This is so worth the effort as you get a fantastic view of the whole valley and the horseshoe.

51.378788, -1.859553

Wild Swimming

Swimming as it should be. The rivers are really clear and historic – they played a major role in forming the valley

51.225923, -1.784830

Review JW Fine Foods so you can share the information with other customers.

Not registered or logged in? Click here